Editorial Team

The Editorial Team at Rank & Discover is a group of writers and editors who cover marketing, brand, and growth. They research each story and publish under a shared desk byline — experts in their fields, working as one team.

Articles by Editorial Team

SEO & SEM

AEO Marketing: 70% Ad Spend Shift By 2028

Key Takeaways By 2028, over 70% of all digital ad spend will be directed towards channels supporting AEO, requiring marketers to master intent-driven content creation.…

Editorial Team · · 8 min read